Facebook Lead Generation: How Effective Is It in 2020?


According to Facebook user behavior, it’s not a surprise that the majority of Facebook users don’t consider Facebook a means or platform to buy any products or services. Since the launch of Facebook Ads, this has been a major challenge and reason for social media marketers while running Facebook ads, which leads to a higher cost per lead and affects the conversion rates in comparison to any other social media platform for the same.

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